| These are a few items we developed for African Travel Seminars, a company that designs package and custom tours & safaris throughout Africa. After creating their logo, we created an earthy color palette to accentuate the idea of land and earth. This also allowed us to use color more effectively, since it stands out more clearly against the subdued earth tones. We used this imagery consistently across all print/web work.
The items designed include a presentation folder, letterhead, envelopes, business cards, and mailing labels, as well as a 16 page booklet highliting individual countries. We also did extensive map work for each of the visited regions and on Africa as a whole. We developed their website, complete with interactive photo galleries, and even threw in some desktop images for download using images taken on their tours.
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